Imperial Watch Co. is back at it again, answering the call of watch enthusiasts with an exciting second release of their Oceanguard GMT. Following the overwhelming success of the initial launch in April 2024—which sold out in minutes—Imperial has unveiled four brand-new colorways, each as bold and unique as the adventurers who wear them. We featured the first iterations of the Oceanguard GMT in a watch spotlight in early 2024, and we've been waiting for this. If you're into more awesome American Watch brands, you can check out who's changing the game alongside Imperial here.
Combining timeless vintage aesthetics with modern craftsmanship, the Oceanguard GMT retains everything that made it an instant favorite: the perfectly proportioned 38mm case, the tapering bracelet, and a reliable automatic mechanical movement. What sets this new batch apart? A fresh lineup of colorways that blend nostalgia with creativity, giving collectors yet another reason to set their alarms for launch day.
A Closer Look at the New Imperial Oceanguard GMT Models
Each of the new colorways brings its own distinct personality, offering something for every style.
Jet Black with Faded Blue and Pink Bezel
This model is anything but ordinary. Featuring a bicolor bezel in faded blue and pink, it exudes vintage charm while maintaining practical functionality for tracking day and night hours. It’s a playful yet sophisticated take on the classic GMT look—guaranteed to brighten your day every time you check the time.
Jet Black with Rootbeer Bezel
A nod to understated elegance, this version pairs a jet black dial with a burgundy and gold bezel insert. The rich tones elevate the classic GMT aesthetic, making it a standout choice for collectors who appreciate subtle luxury.
Jet Black with Coke Bezel
Inspired by vintage GMT icons, this black-and-red bezel option channels retro vibes with a modern twist. Its unique aluminum finish ensures it won’t blend into the crowd, making it a must-have for enthusiasts of classic design.
Jet Black with Elmwood and Sand Bezel
For those seeking something truly distinctive, this model pairs a dark green bezel with sandy beige accents. The result is a striking combination that’s both rugged and refined—perfect for anyone craving a bold statement piece.
Details That Set the Oceanguard GMT Apart
Imperial Watch Co. continues to focus on the little things that make a big impact. The Oceanguard GMT features a custom roulette date wheel at 6 o’clock, complete with hand-drawn, vintage-inspired numerals. Details like the "flat three" and "open six and nine" add a touch of nostalgia, harkening back to classic submariners and skin divers of the mid-20th century.
Even the packaging reflects the spirit of adventure. Each watch comes with a custom-designed travel pouch, making it easy to take your Oceanguard on your next journey in style.
Limited Availability and Launch Details
Imperial Watch Co. is known for its small-batch releases, and this collection is no exception. Each colorway is limited to just 25 pieces, ensuring exclusivity for those lucky enough to snag one.
Launch Date:Â Tuesday, February 4, at 8:00 A.M. PT / 11:00 A.M. ET
Limited-Time Price:Â $499 (with free U.S. shipping during the first 48 hours)
Retail Price:Â $599
For the early birds, newsletter subscribers will gain exclusive access to shop one hour before the official launch time—an opportunity you won’t want to miss.
A Vintage-Inspired GMT with a Modern Flair
With this latest Oceanguard GMT release, Imperial Watch Co. has once again proven its commitment to blending heritage and innovation. Whether you’re drawn to the refined Rootbeer bezel or the vibrant Faded Blue and Pink option, there’s no denying the timeless appeal of these stylish and functional timepieces.
Mark your calendars, set your alarms, and prepare to elevate your wrist game—these limited-edition Oceanguard GMTs won’t last long!